What we do: community sponsorship strategy and implementation
Oakman Inns is a collection of nine contemporary bars and restaurants in Hertfordshire, Oxfordshire and Buckinghamshire. The business prides itself on delicious, hearty food made from scratch in open kitchens. It offers a carefully sourced selection of wine, beers, local real ales and a range of innovative cocktails, topped off with exceptional service and a warm welcome.
Core to the concept is the positioning of the bar and restaurant at the heart of the community and the cultivation of strong links with local sports clubs, where the preferred family demographic is strong. Awaken Communications is helping the company bring structure and discipline to its community sponsorship programme.
The development of a community sports sponsorship plan
Negotiation and development of sponsorship contracts with sports clubs in Berkhamstead, Tring, St Albans, Wallingford and Abingdon.
Positioning ourselves at the heart of the community with the key sports clubs is really important to us. We’re delighted with how Awaken Communications has assisted us in this process.
Peter Borg-Neal – CEO, Oakman Inns